Find the core of your brand and energize your audience. Download Our Workbook »

The “Future” of Instagram: Who Likes It?

Dec 05 2019

The “Future” of Instagram: Who Likes It?

If you’re keeping up with the wild world of social media, you may have heard about Instagram testing hidden “likes” in select countries earlier this year. It seems our friends at the photo sharing platform liked what they saw (pun very much intended) enough to extend testing into the United States market. If you haven’t […]

Read More…

Listen and Question
Jul 16 2019

Does Your Brand Need to Be More… Selfish?

Yeah, I’m saying it: folks aren’t selfish enough with their brands. That’s especially true when they’re creating branding for a small business. Businesses, by nature, have their eyes on the bottom line: quarterly revenue, conversions, ROI, blah blah blah… You’ve probably heard all the buzzwords, acronyms and then some. A certain amount of that is […]

Read More…

May 14 2019

More Joy, Less Stress: Decluttering Your Digital Space

Spring is traditionally the time of year for cleaning up and clearing out. We awaken from longer nights and cooler temperatures to more energy and more drive to get things done. We feel the urge to clear space for this newfound energy and drive. We clean up yards and gardens to encourage new growth; we […]

Read More…

Apr 23 2019

The Story Behind The Rebrand

If you’ve been following Upswept Creative for some time, you’ve likely noticed things look a bit different these days. Don’t fret – our purpose and mission haven’t changed; just our brand identity! Let’s be real, though: it’s not just a brand identity. It’s a first impression, an aesthetic, a mood, a visual representation of what […]

Read More…

smart social media
Feb 20 2019

How to Simplify Your Social Media

Social media has done wonders for connection and exposure. It is easier than ever to reach out to folks you don’t know and stay in touch with those you do, and its ubiquity makes it an accessible tool to promote yourself and your business. Unlike you or your business, however, the threads of the world […]

Read More…

Aug 06 2018

Communication is Collaboration

Last month one of our team members moved out of Portland, all the way to another state! Social Media Maven Josselyn Haldeman now calls Olympia, Washington home. We couldn’t be happier for her, but working remotely can present unique challenges. As a company, we value the personal connection and efficient brainstorming that can come with […]

Read More…

Jul 12 2018

Congratulations! Your Website is Live!

Your Website is a Living Thing Congratulations, your new website is out into the world, ready to be discovered by wonderful people far and wide! This isn’t the end of your journey, however: to get the most out of the investment you’ve made on your website, you’ll need to update and maintain it. Like a […]

Read More…

May 24 2018

Why Your Social Media Sucks

So you’ve committed to, and prioritized your social media presence. You’ve thought about your audience, found a ton of free image content you can use, and started posting pretty regularly… you think. It’s been about a month, and you’ve lost that determination that got you started in the first place. Your numbers are horrible. You […]

Read More…