SEO

Why You Need Social SEO

Whether you saw our post on social, you’ve only heard whispers, or this is your first time hearing about it, these days you need social SEO. But what is social SEO? Social SEO refers to collectively optimizing your social media profiles and content. The goal is to make your social easier to discover on a …

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How to Choose the Perfect Instagram User Name and  Attract Your Ideal Clients

Did you know? Your Instagram user name isn’t just a user name – it’s your online identity, your brand’s persona, and your chance to shine on the platform. If technology feels a little intimidating, fear not! We’re here to help you create an instagram user name that’s memorable, effective, and represents your brand in the …

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Does Your Business Need a Blog?

SEO (as we’ve discussed), comes from a core of good, frequently updated content—otherwise, search engine crawlers as well as your customers) may think that your business isn’t active. That means fewer appearances in search results, fewer website visitors, and fewer sales. You need to be refreshing your website on a regular basis with new photos, …

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Good Content: the Cornerstone of SEO

Like SEO, the phrase “good content” gets thrown around a lot as “something you need” for your website. So if your ears start ringing when you hear it, I can’t really blame you.  To keep the definition simple, website “content” is anything that the website contains that informs or entertains the client. Things that make …

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Getting Search Engine Spiders to Crawl Your Website

I know, I know, the idea of having eight-legged beasts crawl my website gives me the heebie-jeebies, too. But organizing your site like a well-structured web is honestly the key to the SEO prize you want: getting seen when your potential customers query a search engine. I apologize for the arachnid symbology, as I often …

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What is SEO exactly?

“What is SEO?” you type into the search bar. In microseconds, the algorithm delivers its results. These results come from a never-ending process of collecting data from every website on the internet and indexing them within a virtual library. And it’ll probably turn up something like: “SEO, or Search Engine Optimization, is the process of …

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