It’s January! We’re stepping into another year! Renewal! Huge goals! Time for big changes! Time to… redesign your website?! That kind of energy is huge this time of year, in life and in business. We want to make the most of it, so it’s tempting to do ALL THE THINGS… and yet, you probably don’t […]
Let’s say you’ve just started a new business, and you’re next-level excited to get the word out about it. Or maybe you’ve been at it for a while, and you think your online presence could use a New Year’s refresh. Looks like you’re in the market for some design assistance! A team like ours is […]
There comes a time in every small business owner’s life where she realizes she’d rather focus on delivering her offering, instead of stressing out about marketing and promotion. When that time comes, you have options! Folks like our fine team here at Upswept are happy to chat with you about making your online presence shine. […]
If your website is hard to navigate for people with disabilities, you’re leaving out a potentially huge part of your audience. […]
Good web design is a must-have if you want your small business to look professional. However, looks aren’t the only thing your website needs to focus on. Good design should also keep website usability in mind. If your visitors have to think too hard about how to find what they want, you’ll easily lose their […]
I believe that a website should do more than take up space on the internet. I’ve created websites with features ranging from online booking to membership programs to interactive quizzes, and y’all, the power of a website as a business tool is massive. A pretty universal goal for most any website, however? Get someone to […]
A consistent mistake I see in websites, across a variety of industries, is that they don’t show clear goals or intentions. Or, perhaps a business website reflects goals from their past, rather than reflecting what they are now. Your website has the potential to be a powerful tool, but if your website isn’t trying to […]
For a lot of people, the web seems like weird tech magic—you create something out of bits and bytes, and it somehow generates sales, right? For organizations redesigning their websites, the “process” might look like this: Build new website and launch it. …???… Profit! Sounds pretty easy, right? Not so, friends. An updated design isn’t […]
One of the real joys of our work is bringing an exciting venture to life, and Cascadia Blade Works has excitement going for them in spades. Connecting with them was a learning experience not only in the technicalities of blade sharpening, but also in the power of connecting with your values, and following the path […]
When you spot a rainbow flag when you’re out and about (pun very much intended), you might safely assume you’re in the midst of LGBTQ community. However, have you stopped to consider how the rainbow became the ubiquitous symbol for pride? A self-described “geeky kid from Kansas,” Gilbert Baker made his way to San Francisco […]
