Doing business these past few years has been anything but usual. Over the last few years, we’ve had to adjust our ways of thinking, working, doing, and communicating. But that doesn’t mean we have to start from square one. We can adapt many of the tools already in our toolbox and make them work in […]
Why You Need a Lead Magnet for Email Marketing
A lead magnet is a fantastic way to build your email list, and bring in regular and repeat clients and sales through your email marketing! “But wait, I haven’t done email marketing–I don’t even have a list!” you might be saying. It’s okay. A lead magnet is just what you need to grow your list, […]
When to use AI for marketing copy
EVERYONE is talking about AI-generated marketing copy as of recent. As with a lot of trends, using AI for marketing copy is something everyone feels they should be getting in on. I get it, too–it’s a tool with a lot of potential, if you know what you’re doing! Some of those changes, however? Mmmmaybe aren’t […]
5 Irresistible Lead Magnets That Will ACTUALLY Power-up Your Email List in 2023
Ready to transform your email list? Let’s explore 5 irresistible lead magnets proven to work wonders. As a leading digital marketing agency in Portland, we share strategies that blend warmth with professionalism, turning potential leads into loyal subscribers. Let’s grow your business together! […]
Why Your Email Marketing Matters Year-Round
Now that the new year and the holidays are behind us, you might be putting your email marketing on the back burner. Or you might feel stuck about what you can even do with your email marketing, if you don’t have a sale or a new service to promote. As tempting as it is to […]
Does Email Marketing Work?
Social media has taken over our marketing strategies. Every new platform promises that this is the only way you’ll connect with potential customers. This is the only way you’ll build an audience. This is the only way you’ll grow your business. But is it really? Short answer—absolutely not. While social media is a great way […]