As this year comes to a close, you’re likely to be inundated with a flurry of articles and think-pieces on […]
Dec
22
2021
Tag: social media
Aug
11
2021
Understanding Instagram Analytics
It seems a day doesn’t go by without an announcement from Instagram about supposed changes to their algorithm. It’s my […]
Apr
28
2021
Drive Traffic to Your Website Using Social Media
Whether you’re brand-spanking new to business or you’re a well-oiled entrepreneurial machine, you likely know that the best way to […]
Apr
01
2021
What The Heck Do I Post? Social Media Content Ideas For Your Business
When you run your own business, you naturally wear many hats. Founder, creator, customer service rep, shipper… the roles can […]
Feb
17
2021
Let’s Talk Instagram Algorithm (Again)
It’s been almost five years since Instagram nixed the reverse-chronological feed. And throughout those five years, content creators, small businesses, […]
Jan
12
2021
Build Connection, and Stay Connected, with Email
With all of the twists and turns our lives and our businesses have taken in the past year, it’s only […]
Nov
18
2020
Connection in the Time of COVID: How Our Online Experience Has Changed
Last week, Facebook released a comprehensive report detailing major consumer shifts during the COVID-19 pandemic. While this very detailed report […]
Oct
05
2020
Diversify Your Feeds: Hack the Social Media Algorithm
Allow me to begin this blog post with an apology. Earlier this year, I shared some tips to understand the […]
Aug
03
2020
#FunForAll: Make Your Social Media More Accessible
July 26, 2020, marked the 30th anniversary of the passing of the Americans With Disabilities Act (ADA), prohibiting discrimination against […]
Jun
25
2020
Owning This Moment: Smarter Social Media for Social Justice
Social media has become an incredibly powerful tool for communication, marketing… and activism. Just like any other tool, there are […]
