Last month one of our team members moved out of Portland, all the way to another state! Social Media Maven Josselyn Haldeman now calls Olympia, Washington home. We couldn’t be happier for her, but working remotely can present unique challenges. As a company, we value the personal connection and efficient brainstorming that can come with […]
Congratulations! Your Website is Live!
Your Website is a Living Thing Congratulations, your new website is out into the world, ready to be discovered by wonderful people far and wide! This isn’t the end of your journey, however: to get the most out of the investment you’ve made on your website, you’ll need to update and maintain it. Like a […]
Why Your Social Media Sucks
So you’ve committed to, and prioritized your social media presence. You’ve thought about your audience, found a ton of free image content you can use, and started posting pretty regularly… you think. It’s been about a month, and you’ve lost that determination that got you started in the first place. Your numbers are horrible. You […]
Letting Go: 3 Things Holding You Back From an Awesome Brand Redesign
Do you get an uneasy feeling in the pit of your stomach when you look at your logo? Do you feel sheepish when you hand out your business card? You may be thinking about a brand redesign, or even know deep down that you need to refresh your brand… and yet, it feels like an […]
Design Monsters: The Committee
Often a project has multiple stakeholders who need or want to weigh in on a project. We call this designing for a committee. Whether your team of stakeholders is co-owners of small business, an entire non-profit Board of Directors, or representatives from each department in your operation, it can be quite valuable to tap into […]
Social Media Tools for Success
Running a full-scale social media marketing campaign for one business is a lot of work. You’re responsible for creating and scheduling content, keeping up on analytics, honing strategies, and developing a brand voice that engages directly with potential customers. All across multiple accounts, ideally with some coordination between them (but without too much crossover). Luckily […]
Design Monsters: Scope Creep
We’ve already discussed one of the most formidable monsters of them all, the Problem of Good, Fast, and Cheap. Now, let me tell you about Scope Creep, how to stop it in its tracks, and still achieve the final product you want. The Siren Song of a Private Patio When I was a teenager, my […]
Social Media Trends 2018
One of the biggest challenges of social media is that it’s always changing. Old platforms switch up their interface, lose users, or disappear entirely. New, confusing platforms pop up to fill the gap. Even the old stalwarts go through massive changes over the course of a year (installed the new Snapchat update yet?). Social media […]
Collaborate with Us!
Partnership and Collaboration are two of our core values at Upswept Creative. We bring this collaborative spirit to all of our projects, not only putting our individual skills and expertise to work as a team for our clients, but also nurturing partnership with our clients. Getting to know you and your business over the course […]
How Much Will Your Website Really Cost?
When we talk website design with potential clients, one thing we hear pretty regularly is, “I have no idea what this kind of thing costs.” It’s not just about shopping around between different providers, either–there are a lot of factors that can affect your total investment. If you want to get a better sense of […]