If you run a small business in the crowded Portland market, standing out from the crowd is an important aspect of your business success! Making sure the public knows about the amazing services you provide or goods you make is an important part of making your business dreams happen. Here are some things to consider when planning […]

Open Source Bridge Day 2: You Are Not Your User
Day Two of Open Source Bridge encouraged us to look beyond our own experience, and try to see the world through a different lens. Not only does it help us be more compassionate as people, but it also helps us create and code better design and user experiences for everyone we want to reach. Algorithms […]

WebVisions PDX: Design is about People
I got to drop in on the WebVisions Portland conference earlier this month with a longtime collaborator, Jen Barth of Big Small Brands. The conference was a multi-day affair, but even a one-day peek felt like time well spent! The two talks I attended on Friday morning weren’t especially similar, but they had one very important thing in common: they […]

Catching up with jewelry designer Fresh Tangerine
It’s been a busy Portland May, but we’re excited we got a chance to catch up with our friend Kimberlee Kogane at Fresh Tangerine! Fresh Tangerine makes beautiful handmade jewelry with a Pacific-NW-inspired feel, and has grown from a one-woman show to a team of makers. We were fortunate enough to connect with Kimberlee and get to […]

Don’t Get Left Behind – Get Your Web Site Mobile-Friendly for Google!
What’s invisible, super powerful, and affects us in Portland as much as people on the other side of the planet? Climate change? No, it’s the Google search algorithm. The most powerful search engine in the world is doing it again: changing the way sites get ranked! Not as bad as climate change by a long shot, […]

Upswept Creative at the ACT-W Conference in Portland!
Last weekend, we had the awesome opportunity to attend the ACT-W (Advancing the Careers of Technical Women) conference in Portland and we had a great time! As I wrote about fairly recently, the gender gap in tech is pervasive, and ACT-W is doing its part to help support women entering into and working in tech […]
Lessons from the Lesbians Who Tech Summit!
If you are a woman in the tech industry and feel your most recent Portland tech conference was mostly populated by white, 25-35 year old men, you wouldn’t be incorrect. A recent survey by Bloomberg shows that silicone valley big hitters such as Facebook, Google, Apple and Twitter are all failing to get above the […]
Brand Exposure, The Old-Fashioned Way
Are you a small Portland business, a local start-up, a one woman (or man) band with an innovative product or a new idea? You’re not alone! Learn how to get your brand noticed the old fashioned way! The outset is familiar: Many of us who own and run small businesses are looking to connect with […]
Goal Setting: What can you learn from yourself?
If you’re an independent business owner, you’ve probably spent a lot of time reflecting over the past year. How did your year go? If you’re like a lot of folks, there were probably some plans that went swimmingly, and others that, well, didn’t go quite as nicely as you hoped. I’m certainly no exception to that! […]
Making 2015 Awesome: New Year, New Ideas, New Business!
Hello 2015 – Goodbye 2014! The New Year is only hours away, the bubbly is already chilling, the resolutions are already written (let’s hope they are different from last year). Is creating new business this next year one of your goals? You are probably not the only one! In this final installment of “Making 2015 […]