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Category: Business

Oct 26 2018

A Call to Small Businesses: Hire Trans People

It’s not often that I get political in this space, but after Wednesday’s directive from the Justice Department that businesses can discriminate against workers based on their gender identity, what I’m about to write feels both right and necessary. Upswept Creative is now in its 7th year, and for the first few years, it was […]

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Oct 02 2018

Be Our Next Social Media Maven!

UPDATE: this position is now closed as of Oct 26th, 2018! Thank you for your interest! We’re seeking someone who’s interested in social media management for small-to-medium-sized businesses. It’s currently a part-time, ongoing role, but it’s growing into a larger time commitment–-the more you bring to the role, the better it is for both of […]

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Aug 20 2018

Secure Your Website with SSL

The web is a go-to place for your audience to learn about–and buy from!–your business. As the online market grows, security is becoming more important, both for you and your customers. A secure site means that the people who visit you online feel safer, and are more likely to stick around. That’s why, beginning this […]

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May 14 2018

Authenticity Online

Authenticity can often seem like it’s in short supply. Especially on the internet. Whether it’s a snarky meme or “fake news,” genuine voices are in high demand online. People are starved for them. Whether you’re managing the social media channels of an established business, or taking a DIY approach to building your own online marketing […]

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Feb 20 2018

Social Media Trends 2018

One of the biggest challenges of social media is that it’s always changing. Old platforms switch up their interface, lose users, or disappear entirely. New, confusing platforms pop up to fill the gap. Even the old stalwarts go through massive changes over the course of a year (installed the new Snapchat update yet?). Social media […]

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