One of the hardest parts of making your web site work for you is structuring your content. What do you include in the navigation bar? What pages will you realistically be able to maintain? What are the things your potential customers want to find? What are the things you want them to see most? It’s […]
After getting to know Sprout, a Portland-based health coaching business, for more than a year, I was excited to hear from Skylor–Sprout’s owner, and one of my favorite yogis on the planet!–about re-designing her web site! Skylor already had a basic WordPress site for her coaching business, and a separate blog of recipes and lifestyle […]
I like doing web design for non-profits whenever I can, because supporting good work in the community? That’s pretty awesome. This particular non-profit web site was a pretty ambitious project: I did a full WordPress redesign of their web site, and also built them a Members-Only login area, and helped set them up to run […]
Keeping your social networking and blog active for your business can be pretty tough–finding the time to create the content is hard enough, and a busy day or week might make your blog update drop off of the To-Do List. Worse yet, you might have a billion ideas one week, and be drawing a blank […]
I can safely say that my involvement with the PGC3 was sparked by my passion for web design and making things look awesome online: basically, while working with my noble compatriot Kenna of GeekPortland on fancying up her Portland geek events calendar, I took a peek at the Portland Geek Council of Commerce and Culture’s […]
Logo design for Portland small businesses is one of my great loves, so I feel disappointed when the big-fish companies don’t get it right. Case in point? The new DC Comics logo. DC Comics’ logo redesign has met with, well, mixed reviews, to put it mildly. DC Comics dropped their new brand identity on an […]
As a web design professional, I can say with confidence: your Flash web site is not helping your business. Strong words, perhaps, but Flash is good for a very specific set of things, and your business web site is not one of them. These are just a few reasons why you should think twice before […]
This flyer design project was so exciting that it was hard for me to keep from announcing it right away, and Alyson of Clair Vintage Inspired felt the same way, but now we can both spread the word: we’re joining forces and reviving her pet food drive for a second year! We’ll be collecting donations […]
I’ve been a graphic designer and web designer for quite a few years, so I’ve spent a lot of time thinking about color. I recently helped present at a workshop about marketing–hosted by MercyCorps Northwest in downtown Portland–and one of the questions we were asked was, “does the psychology of color matter when designing your […]
Your web site is one of the most important parts of running your own business, and a good web designer will know how to help you build it. But, when you add something new to fancy up your business, you usually have a plan, right? Your web site is one of the most important investments […]
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