Permanente Dental Group

Permanente Dental Group has a reputation for quality in their industry, but an important piece of maintaining their high standard of care is bringing on new talent. Their existing website felt stale, corporate, and alienating to the dental professionals they hoped to attract, and they knew they needed an engaging design that centers the community, support, and career opportunities they offer in dentistry.

Wordpress Web Development

Our web design for Permanente Dental Group shifted their content strategy to center on their dental care providers. The new website was built to showcase photos, video, and stories from dentists who work at PDG, and share information that matters to career seekers in dentistry and orthodontics. We brought in animation and integrations that allow viewers to explore the organization, find job opportunities, and inquire about job shadowing and professional development.

create engaging online experience to encourage career-seekers to apply

build content strategy that highlights the benefits of PDG and provider stories

expand beyond corporate feel, while preserving key elements of the Permanente brand