When a once-humble pie shop gains a worldwide audience, a lot of eyes will suddenly be looking for it, especially on the internet–a lot of business dream of that level of fame, but not all of them are ready for it! It’s easy for a potential new fan to see you in a magazine or on TV, pull out […]
Branding is all about creating a memorable impression of your work that appeals to your ideal client. Sometimes, that means overcoming common assumptions about your product… and when it comes to public perception, legal marijuana dispensaries have an especially tough challenge. Marijuana was legalized in Portland less than a year ago, and as a previously illegal […]
Writing a book is no small undertaking, and neither is being a parent. Kelley “Frisky Sour” Gardiner didn’t shy away from either of those things, though–she resolved to write and edit her first book throughout her pregnancy, and publish it before her little one’s due date! Now, she’s created Roller Derby for Beginners, a definitive roller derby resource book […]
The Future Is In Your Hands! Start Setting Goals and Make a Plan for 2016! It’s a new year, and everyone has resolutions and setting goals on their mind. If you’re anything like us, you might start feeling sort of anxious or overwhelmed about all the possibilities. You keep telling yourself to floss more, drink more water, […]
It’s spring in Portland! And what says spring more than flowers and hayfever? Spring cleaning. Now is the time to dust off your website, or start that business you have been dreaming of. And when you do so, these Pro Tips will make make sure you have the best experience you can possibly have. While […]
Business branding may seem like an odd stage for pranks, but I can’t help appreciating the creativity that April Fool’s Day seems to bring out in some parts of the internet–especially now that businesses are taking part in clever ways. Instead of being a terror-inducing and mean-spirited occasion, it can become a neat project for the business and a smart […]
Are you a small Portland business, a local start-up, a one woman (or man) band with an innovative product or a new idea? You’re not alone! Learn how to get your brand noticed the old fashioned way! The outset is familiar: Many of us who own and run small businesses are looking to connect with […]
We launched a five-day social media campaign last week, and we had some, ahem, unique personalities stopping by the studio to be a part of it, earlier in the month. We’re sponsoring the High Rollers in their 2015 roller derby season, and this past weekend, they threw The High Rollers Showdown Throwdown, a fundraiser party to support the […]
Hello 2015 – Goodbye 2014! The New Year is only hours away, the bubbly is already chilling, the resolutions are already written (let’s hope they are different from last year). Is creating new business this next year one of your goals? You are probably not the only one! In this final installment of “Making 2015 […]
We all have New Year’s resolutions – and if your resolution in 2012 was that you’d start blogging more often, chances are things have started to stagnate by now! But not to worry – in this second part of “Making 2015 Awesome”, we’ll address what you can do for your blog and blog audience to dust things […]
